How TikTok Algorithm Works – CEO Shou Zi Chew Explains For You Page FYP
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Learn how TikTok’s algorithm works, explained by CEO Shou Zi Chew. Understand For You Page, how to get views, likes, and reach your audience easily.
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TikTok is everywhere, and everyone wants to know how to get on the For You Page (FYP).
But do you know how it really works? TikTok CEO Shou Zi Chew recently shared some insights that make it easier to understand.
Unlike Instagram or Facebook, TikTok doesn’t just show you content from people you follow. The app looks at how you watch, like, share, and comment to show you videos you’ll enjoy the most. That’s why some small creators suddenly blow up overnight!
How the TikTok Algorithm Works
- TikTok tracks watch time – if you watch a video all the way, it signals you like that type of content.
- Likes, shares, and comments matter a lot – these actions tell the algorithm “this is interesting.”
- TikTok shows you content from creators you don’t follow to keep your feed fresh.
- The system is constantly learning and adjusting based on your activity.
🌐 Source: (TechCrunch)
Why This Matters
- The U.S. will now control TikTok’s algorithm under a new agreement. This shows how important social media algorithms are for business and politics.
- Creators and marketers need to understand this if they want to reach the right audience and get more engagement.
- TikTok’s approach shows that technology, user experience, and governance are all connected.
Tips for Creators to Use TikTok Algorithm
- Focus on watch time: Make your videos interesting from start to finish.
- Encourage engagement: Ask viewers to like, comment, or share.
- Post consistently: The more data the algorithm has, the better it can recommend your content.
- Use trending sounds and hashtags: This can help your videos appear on FYP faster.
- Diversify content: TikTok likes accounts that try different formats and topics.
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