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why-the-music-industry-ignores-women-over-40

Why Does the Music Industry Still Treat Women Over 40 as Invisible?

why the music industry treats women over 40 as invisible ageism pop music radio play touring careers female artists reinvention longevity

YEET MAGAZINE

• 1 min read
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Because give me the songwriter who has been through heartbreak, lost people, started over, made mistakes, fallen in love again, built a career, watched the industry change and somehow kept sh
At some point the music industry decided that you have to be 25 or younger to make it in this business. The new faces and new people to listen to are always under 30, but why? I think you can be 46, 50, 63 and be even more relevant.

YEET Magazine

Why Does the Music Industry Still Treat Women Over 40 as Invisible?

The music industry treats women over 40 as invisible because the industry is built around youth markets. Radio playlists, streaming algorithms, and marketing budgets are all designed for younger audiences.

Studies of radio play have found that female artists receive less airtime as they age, while male artists of the same age continue to receive airtime.

Some artists have broken the pattern. Madonna, Beyoncé, and Taylor Swift have all extended their careers into their 40s. But they are exceptions, not the rule.

What do you think? Which female artists over 40 deserve more attention? Share your thoughts.

Source: YEET Magazine