ASIA  - CULTURE - INDIA

By  YEET MAGAZINE  Posted 0833 GMT (1633 HKT) June 28, 2021

More and more young Indians want to flirt before marriage. The less resourceful call on coaches specializing in the art of flirting.

Are you great kisser? Are you ready to show young men who know nothing about it how to do it? ” Ladies, if you answer yes to these questions, you just might be the kissing specialists that the Real Man Academy is looking for.

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This Bombay-based school, which teaches men the art of seducing women, advertised to hire two coaches who can help students transition from hand-kissing to real-kissing. To complete the training, the founder of the school, Shiva, has developed a very comprehensive manual with multimedia presentations, anatomical models and interactive role-playing games.

Judging by the number of students enrolled in the school (500 in total, most of them between 22 and 32 years old), the time is no longer at the rendezvous of Valentine's Day we were going to, left and intimidated, far from the inquisitive eyes of parents.

Today, online dating portals make it possible to find a soul mate, and mobile dating is done by means of a simple text message - for example, thanks to a service like mobiDate, which offers all messages. ready and has up to one million users. The young Indian seducer now has something to tell. And, for souls still lonely, specialist consultants are eager to come to the rescue.

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At the Real Man Academy seduction workshop, students learn to approach others through scenarios with assistants. The latter then comment on the performance of the young men, from tone of voice to body language. Once well trained, they are put in a real situation and accost women shopping or drinking coffee.

Not to mention the training workshop entitled “Making love”, which transforms, with the help of life-size mannequins, the average Indian into don Juan. The bill for attending a workshop is 8,800 rupees [128 euros]. Nitin (a pseudonym), a 32-year-old businessman, explains: “I couldn't ask my friends for advice because they would have laughed at me.”Thanks to the internship, he overcame his inhibitions and experienced his first real flirtation.


The Real Man Academy is not the only school of seduction that is running at full speed. Vicky Kalwani, a financial consultant who moved from London to Mumbai in 2010, has been working as a “dating guru” for eight months. His appointment book is already full.

At home, one in ten clients is a woman, sometimes even a bride-to-be, willing to pay 10,000 rupees [146 euros] for a week of theory lessons and 30,000 rupees [437 euros] for a month of practical training.

Live like Rajasthani royalty at this 475-year-old palace hotel.
Live like Rajasthani royalty at this 475-year-old palace hotel.

Charm is now a skill that can be acquired, as shown by Superstud [SuperStallion], a reality TV show on the Hindiphone UTV Bindass. In this “school of flirtation”, 13 competitors try to seduce a woman by means of exercises and discussions.

Their seasoned instructor, actor Ashmit Patel, even gave the three finalists a short guide to the secrets of flirting , the Superstud Blackbook , which has a mobile phone app available. Karan Chhabra, the winner, is an expert on the subject. “The best way to get the attention of women on the first date is to use the 'shock and awe' technique.” Chhabra explains:“I said to him, 'I'm arresting you because you killed someone.' Stunned, she waits for the rest, so I continue: 'I am the first person you killed with your beauty'. ” It's disarming, indeed - he's the “SuperStallion” champion, let's not forget.

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On the set, actor Ashmit Patel continues: "Young people no longer fear displays of affection in public, even in small towns, where we now see them kissing in the street." Cruising is no longer a phenomenon limited to Bombay or New Delhi. Ludhiana, Bhopal, Bénarès, Vellore, Haridwar, Tumkur: so many small or medium-sized towns where more and more young people want to go out with someone “so as not to be a looser”, explains Tarun Davda, director of the Indian branch of online dating site Ignighter. “We postpone the wedding until later,” he comments. More women are working and love marriages are more accepted. Also, people get used to the idea of ​​dating before they get married. ”


But, despite his desire to no longer be alone, the Indian charmer remains hesitant, according to VJ Andy, presenter of television shows devoted to flirting. “It's still new to him, so he's looking for information all over the place.” And, of course, he first draws his inspiration from Bollywood cinema. Andy calls this “the bollywoodization of love, which hardly corresponds to reality”.

In short

With the modernization of lifestyles and Western influence, many predicted that arranged marriage would lose its influence in favor of loving marriage. It is not so. Today, it is estimated that around 90% of marriages in India are marriages decided by the parents, where the criteria of caste and religion are met.

Even upper-middle-class urban Indians continue to accept this traditional practice. At university, some young students still agree to put an end to their love affair when they get married, leaving parents to choose the “right” person.

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